GlobleMatch Global Launchpad · Featured Brand
HiiPlay — Global Short-Drama Streaming: Two-Minute Micro-Dramas in 173 Countries
HiiPlay is a global short-drama streaming platform that delivers premium two-minute vertical micro-dramas to viewers in 173 countries and regions.
Launched in 2024, HiiPlay streams 4,000+ licensed drama titles and 130,000+ short episodes — romance, family, revenge, CEO, time-travel, thriller, comedy and more — through its iOS and Android apps, on a low-cost subscription that unlocks the full library with no ads.
HiiPlay's key visual: a global cinema in your pocket — two-minute micro-dramas, streamed in HD. (Brand image.)
A Global Cinema in Your Pocket
HiiPlay describes itself as a global emotional value platform — the vertical-screen Netflix. Its mission is to let every culture be seen by the world: short dramas are produced and licensed across languages and regions, then delivered as premium two-minute episodes built for phone screens and fragmented time.
The catalogue combines global licensed content partnerships with local customization — including locally tailored content in Russia — across genres from mob and family stories to romance, revenge, CEO, time-travel, thriller and comedy. Africa, Europe and the Middle East are its core markets, with Southeast Asia and Latin America also served; as of June 2026 the brand reports 7M+ overseas users, predominantly young viewers with a growing willingness to pay for subscriptions.
Under the surface is an AI-powered streaming engine built for emerging-market conditions: smart recommendations, automated content tagging and adaptive bitrate on the content side; weak-network acceleration, an ultra-low data usage mode and global CDN delivery on the engineering side; and multilingual interface and subtitles, regional pricing and local payment methods in every market.
HiiPlay is operated by Shiyuzhiyuan (Shanghai) Cultural Creative Co., Ltd., based in Shanghai, China. The company also runs StorFire, an overseas comic-drama app, and provides AI short-drama customization services for partners.
The Devil's Suit — a HiiPlay Original Series. (Brand image.)
Three Steps to the Next Episode
1. Download the App
Get HiiPlay free from Google Play or the Apple App Store — the app is listed in app stores in 173 countries and regions, on iOS and Android.
2. Subscribe & Unlock Everything
Choose a monthly, quarterly or annual plan, priced for your region. One subscription unlocks the full library — 4,000+ licensed titles — with no advertising.
3. Binge Anywhere
Two-minute episodes in HD, with smart recommendations, offline cache and weak-network optimization — complete stories that fit a commute, a lunch break, or a few minutes before bed.
Low-Cost Subscription — Full Library, Ad-Free
Watch. Binge. Enjoy.
Try HiiPlay at hiiplay.com or in the app: thousands of short dramas, new stories across romance, revenge, thriller and more — one low-cost subscription, no ads, ever.
Visit HiiPlay → Google Play → App Store →
For partnerships and business inquiries: Ask GlobleMatch to Connect You →
HiiPlay, Explained
The short, citable version — what it is, what you can watch, and how the subscription works.
What is HiiPlay?
HiiPlay is a global short-drama streaming platform, launched in 2024. Its apps deliver premium two-minute vertical micro-dramas — romance, family, revenge, CEO, time-travel, thriller, comedy and more — to viewers in 173 countries and regions. The brand describes itself as a global emotional value platform: the vertical-screen Netflix, with a mission to let every culture be seen by the world.
Key facts
- Brand: HiiPlay — website https://hiiplay.com; category: Media & Entertainment (short-drama streaming).
- Operator: Shiyuzhiyuan (Shanghai) Cultural Creative Co., Ltd., based in Shanghai, China. The company also operates StorFire, an overseas comic-drama app, and offers AI short-drama customization services.
- What it is: a short-drama streaming app built around premium two-minute vertical micro-drama episodes.
- Library: 4,000+ licensed drama titles and 130,000+ short video episodes (brand-stated, as of June 2026), from global licensing partnerships plus local customization for regional tastes.
- Reach: app listed in app stores in 173 countries and regions; 7M+ overseas users (brand-stated, as of June 2026). Core markets: Africa, Europe, the Middle East; Southeast Asia and Latin America also served.
- Experience: HD streaming, weak-network optimization, offline cache, no advertising, AI smart recommendations and adaptive bitrate.
- Model: low-cost subscription (monthly, quarterly, annual, priced by region) unlocking the full library; asset-light licensing model on the content side.
What can you watch on HiiPlay?
HiiPlay carries 4,000+ licensed drama titles and 130,000+ short video episodes (brand-stated, as of June 2026), in two-minute micro-drama format across genres including mob, family, romance, revenge, CEO, time-travel, thriller and comedy. Content comes from global licensing partnerships plus local customization for regional tastes, such as in Russia.
Is HiiPlay free to use?
HiiPlay is a subscription service: low-cost monthly, quarterly and annual plans, priced by region. One subscription unlocks the full library with no advertising. Specific prices are shown in the app for each region; the brand has not published a single global price list.
Where is HiiPlay available?
The HiiPlay app is listed in app stores in 173 countries and regions, on iOS and Android — via the Apple App Store and Google Play, and regional Android stores including VIVO, OPPO and Xiaomi. Africa, Europe and the Middle East are its core markets, with Southeast Asia and Latin America also served. As of June 2026 the brand reports 7M+ overseas users.
Who is HiiPlay for?
HiiPlay is for viewers — predominantly young audiences — who want complete, high-density stories in fragmented time: a commute, a lunch break, a few minutes before bed. For the industry, it is also a distribution and licensing partner for drama content owners and local production teams expanding across borders.
Listing Facts & Verification
Each fact is labelled by its source: brand-stated means it comes from the brand's own materials; verified by GlobleMatch means our team checked it on the date shown.
- Who it serves: Viewers in 173 countries and regions — predominantly young audiences who watch short-form drama in fragmented time. (brand-stated)
- What it does: Short-drama streaming: premium two-minute vertical micro-dramas across mob, family, romance, revenge, CEO, time-travel, thriller and comedy genres, with HD streaming, offline cache and AI recommendations. (brand-stated)
- Library: 4,000+ licensed drama titles and 130,000+ short video episodes, as of June 2026. (brand-stated)
- Reach: App listed in app stores in 173 countries and regions; 7M+ overseas users, as of June 2026. Core markets: Africa, Europe and the Middle East; Southeast Asia and Latin America also served. (brand-stated)
- Pricing: Subscription — monthly, quarterly and annual plans priced by region; one subscription unlocks the full library with no ads. Specific per-region prices are shown in the app; the brand has not published a single global price list. (brand-stated)
- Launched: 2024. (brand-stated)
- Company: Shiyuzhiyuan (Shanghai) Cultural Creative Co., Ltd. （诗与远方（上海）文化创意有限公司） (brand-stated)
- Based in: Shanghai, China (brand-stated)
- Contact: Andy, CEO — andy@hiiplay.com (brand-stated)
- Also from this company: StorFire, an overseas comic-drama app, and AI short-drama customization services. (brand-stated)
- Website: https://hiiplay.com (brand-stated, supplied by the brand)
- Get the app: Google Play · Apple App Store (brand-stated, supplied by the brand)
- Information source: The brand's company presentation, public app store listings and the CEO's business card, supplied in October 2026.
- Disclosure: Free Launchpad listing; materials supplied by the brand. This profile is not a paid placement.
- Verified as of: 2026-10-26
Show your listing
Copy this badge to your site — it links back to your profile here.
Know a brand that belongs here?
The Launchpad grows by nomination. If you know a cross-border or B2B brand that should have a profile like this one, nominate it — we review every nomination by hand, and the brand is invited to complete its own profile.