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RobotEra vs Robotics Plus
RobotEra and Robotics Plus are both complete robots & platforms companies. Their verified profiles differ on headquarters, country, industry focus, founding year and markets served. The table below sets out only those rows; everything else is on each company's own profile. Facts verified 6 November 2026.
Where they differ
| Company | RobotEra | Robotics Plus |
|---|---|---|
| Headquarters | Beijing, China | Tauranga, New Zealand |
| Country | China | New Zealand |
| Industry | Complete robots — Humanoid / embodied AI (full-stack hardware and models) | Agricultural and forestry robotics — autonomous spraying, log scaling and packhouse automation |
| Founded | August 2023 | 2013 |
| Markets served | China and international markets — dexterous-hand exports and robot deployments reported across China; cooperation agreements announced with international organisations and logistics groups (company-stated) | New Zealand, Australia and export markets for orchard, vineyard and specialty-crop growers; forestry ports for log scaling |
How RobotEra and Robotics Plus differ
RobotEra, based in Beijing, China, works on humanoid and embodied-AI robots, while Robotics Plus, based in Tauranga, New Zealand, builds agricultural and forestry robotics, including autonomous spraying, log scaling and packhouse automation. Timing separates them: RobotEra was founded in August 2023 as a spin-out of Tsinghua University's Institute for Interdisciplinary Information Sciences, whereas Robotics Plus dates to 2013. Their markets also point in different directions, with RobotEra reporting dexterous-hand exports and deployments across China plus cooperation agreements with international organisations and logistics groups, while Robotics Plus serves New Zealand, Australia and export markets for orchard, vineyard and specialty-crop growers, plus forestry ports for log scaling. Funding structures differ as well. RobotEra does not publicly disclose a cumulative total, though reported rounds include an angel round above RMB 100M, a RMB 300M Pre-A, an approximately RMB 500M Series A, an approximately RMB 1B Series A+ led by Geely Capital, and a later round above US$200M led by SF Express. Robotics Plus is not separately funded; it was acquired in 2025 and integrated into Yamaha Agriculture as part of Yamaha Motor. A research buyer tracing a young embodied-AI platform reads RobotEra's record; a grower or forestry operator reads Robotics Plus's.
Frequently asked questions
What is the main difference between RobotEra and Robotics Plus?
RobotEra is based in Beijing, China and Robotics Plus in Tauranga, New Zealand; they also differ on country, industry focus, founding year, markets served. The table above sets out both companies' entries row by row.
Are RobotEra and Robotics Plus in the same country?
No. RobotEra is based in Beijing, China and Robotics Plus in Tauranga, New Zealand.
Can one sourcing request reach both RobotEra and Robotics Plus?
Yes. RobotEra can be reached through robotera.com and Robotics Plus through roboticsplus.co.nz, or post one sourcing request and let both answer if they fit.
Does GlobleMatch rank RobotEra above Robotics Plus, or Robotics Plus above RobotEra?
Neither. There is no pay-to-rank and no paid placement in comparisons; order and content come from verified profile facts only.
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Full profiles, with every fact and its source: RobotEra and Robotics Plus. Profile facts last verified: RobotEra on 6 November 2026, Robotics Plus on 6 November 2026.